Business Sector
Our aim is to focus in serving the daily needs of our local consumers within their reach. With our trading business, we have surpass our mileage by providing excemptional products and continuously maintaining a harmonous bond between our local and global trading partners.
Our flagship venture, which began as “Aswaq AlHelli,” has evolved with our ongoing growth, establishing us as one of the fastest-growing retail businesses in Bahrain.
For more than 10 years, Atayeb Trading is one of strong business of Mirza AlHelli continuously producing products, tradings with other local business firm provide the company strong bond with other supermarket.
The foundation of AlHelli
At the young age of 12, Mr. Haji Mirza AlHelli Yousif had to stop his education and begin selling kerosene after his father fell ill and passed away, leaving him, his mother, and his siblings to care for one another.
To ensure his family had enough food, he would trek long distances carrying four-gallon containers of kerosene, climb high ladders, and pour the fuel into barrels under the hot sun.
After twenty years in this line of work, he embraced it as his profession. In 1970, after marrying, he opened a small cold store at home, working alongside his wife to manage the business. While continuing to sell kerosene, his wife would purchase soda and chips for the store, all while caring for their children. He often credits her unwavering support as the most remarkable aspect of his life.
When selling kerosene began to take a toll on his eyesight, he decided to step back from that role. This shift opened a new chapter for them as they moved the cold store to AlDaih, now known as the Mirza AlHelli Cold Store. Driven by his ambitions, Mr. Mirza later secured a lot in Jidhafs, where Aswaq AlHelli was born.